Am I wrong about AI-generated YouTube thumbnails? [Friday Wrap-Up]
This week I talk about whether I’m wrong about AI-generated YouTube thumbnails — I’ve told my designer to never use AI on them, but if a thumbnail’s only job is to get the click, does it matter? Then Casey Newton on Mark Zuckerberg’s AI manifesto and why “superintelligence is a dragon” is the analogy that actually fits, and a recommendation for Schmigadoon! on Apple TV. Plus this week’s automation: a Daily Call Debrief skill that gathers my recorded calls, summarizes them into Obsidian, routes action items to Todoist, and files client transcripts for voice-of-customer research.
Links:
Call Debrief Prompt:
I want you to pose to me three extremely precise, very hard-hitting questions, all of which are independent and have different coverage, that if sufficiently answered, would yield some kind of transformative, genuinely novel, impactful insight. Please make reference to the primary source material where appropriate in the context of the question.
These episodes are about taking more time off — especially on the weekends. The best way you can do that is by having a good system. If you’re not sure where to start, head over to https://streamlined.fm/quiz. Answer a few questions, and I’ll send you exactly where you should start to build a less overwhelming business.
- (00:00) – Introduction to the Friday Wrap-Up
- (00:30) – Are AI-Generated YouTube Thumbnails Worth It?
- (03:24) – Recommended Reading: AI is a Dragon
- (04:51) – Something Fun: Schmigadoon!
- (05:56) – Improving Your Systems: Call Debriefing with AI
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Streamlined Solopreneur helps overwhelmed solo business owners go from overwhelmed to having their time back.
Each week, Joe Casabona shares one practical idea — a system, tool, or strategy to help you get your time back without selling your soul to AI…and run your business without sacrificing the rest of your life, or your health.
Looking for a place to start? Take the Solo Systems Starter Quiz. 60 seconds, 8 questions, and I will tell you what system you should build first, and exactly how to build it. https://streamlined.fm/quiz
Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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Hey everybody, and welcome to the Friday wrap up on Streamline Solopreneur, a short
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episode where I cover three things, what’s on my mind this week, recommended reading
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and something fun. This is the show that helps overwhelmed coaches, consultants,
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and service providers build systems so their business doesn’t depend on them. Hopefully
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this week’s curation will get you thinking about your own systems before you close
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your laptop for the weekend. I’m your host, Joe Casabona, and here’s what’s on my
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mind for August 14th, 2026.
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Am I wrong about AI generated YouTube thumbnails? You likely know how I feel about
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using AI for creative work. I don’t like it.
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I fear too many business owners, including myself at times, suffer from ai, brain
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rot, from relying too much on it for certain tasks
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for a while now, one of those tasks was creating YouTube thumbnails. I worry they
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don’t look real. And some I’ve seen look nothing like me.
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I am so bullish on this that I’ve told my thumbnail designer to never use AI on them,
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especially when it comes to images of me or my brand assets like my hat.
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But maybe
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that doesn’t matter to get the click.
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I mean, it seems to me creating YouTube thumbnails is closer to a science than an
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art. There are countless tools that will evaluate a thumbnail and score it based
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on how
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clickable it is.
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If all we’re trying to do is appease an algorithm, then what’s wrong with using a
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computer program to do it?
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But the thing is, we’re not right.
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We’re trying to convince human beings to think our video is worth watching.
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And some AI thumbnails are simply God awful. I mean, I will link this in the show
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notes, but if you’re watching the video, look at this one.
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The most generous opinion I could muster of this is that it’s a convincing projection
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of what I might look like in 10 to 15 years, which is very similar to my dad,
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but the dead eyes absolutely kill me. And to me, this does not look like me so much
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that I don’t want to use it on my channel.
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But again,
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does it matter?
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I know it doesn’t look exactly like me, but it is close enough,
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and if it convinces people to click, then it’s done the job, right? I mean, if you
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look at Mr. Beast’s thumbnails, they look like a super weird version of him. But
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all of this thumbnail optimization and the type of thumbnails we create is because
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of him.
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I am still unsure.
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I am experimenting with them. I am using them on my channel. I’m usually ab testing
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them against what my thumbnail designer
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creates, and I’m not getting enough hits to have anything conclusive.
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But
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while I believe in strong opinions loosely held,
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I might be holding onto this one a little tighter.
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I’d love to know what you think about this. Let me know@streamlinedfeedback.com.
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You can write in or you can leave a voice note. If you leave a voice note, I might
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play it on the show unless you ask me to keep it anonymous.
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So that’s what’s on my mind for this week. Let’s move over to recommended reading,
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which is another thing about ai. It is
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called Super Intelligence is a dragon. I suspect you may have seen this. Basically
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everybody I know who’s doing curation this week has mentioned this. Over on platformer,
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Casey Newton has a great article about Mark Zuckerberg’s AI manifesto. And I, I do
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wanna give a shout out to my friend and listener, Liz, for sending this to me.
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The truth is,
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anything that references Game of Thrones is good in my book, but the analogy between
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dragons and AI or dragons and super intelligence that Newton makes is salient
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and very clever.
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I’m not gonna spoil any more of it. I strongly recommend you read this.
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He’s also uniquely positioned to make the points he does. As a trustworthy, independent
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journalist and someone close to the tech industry,
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I tend to default to what’s the ulterior motive of this billionaire. And it’s nice
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that Newton is informed enough to state it so plainly. So I will have that as a link
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in the show notes along with everything I’m talking about as usual. But I strongly
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recommend you read this. I’m a subscriber. I’m not a paid subscriber. I’m very close
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though.
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but I am subscribed to Platformer now and,
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I’ve admired Casey Newton’s work for a while.
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Now, moving to the exact opposite of ai, something fun is Apple TV’s Show Schmid
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Doon. I finished this far too short series mdo earlier this week, and I thought it
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was delightful. I’m also a couple of years late to the party.
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It’s two seasons, six episodes long. Each season is about the length of a musical,
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right? So each season is six episodes, 12 episodes total, and it’s fun and catchy
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and a testament to great talent.
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It was also a really good palette cleanser after House of the Dragon wrapped up.
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The worst part about the show is that it didn’t get renewed for season three, which
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I read. They had like 25 songs written, and they were gonna focus on musicals of
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the eighties and nineties, like Les Mis, which I love Les Mis. So I, I really would’ve
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loved this. If you like musicals, satire, and yelling, Hey, that person’s in this,
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this is a perfect show for you. It’s available on Apple tv.
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Okay, so something to help you with your systems. This is formerly called Automation
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of the Week, but I’m deciding to expand the scope of it.
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this week’s something to help your systems is call debriefing. I have a Claude skill
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called Daily Call Debrief, and it does a few things. It runs daily and it gathers
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any calls I had recorded in Google Meet or Fathom. It summarizes the calls and adds
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those summaries to obsidian,
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it adds my action items to Todoist, which surfaces them in my task manager. Something
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I check every day. And something I added this week
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is it adds coaching calls and discovery calls the transcripts,
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it, it takes them and adds them to my voice of customer folder so I can pull from
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them. When I’m working on marketing copy or positioning or anything like that.
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AI call recorders
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is one of the great use cases
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for AI in my opinion
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because they are recording the call. They can crunch data or allows you to crunch
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data and they do a bunch of stuff with that data. You can do a bunch of stuff with
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that data
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and since you were on the call and present, presumably you have already consumed
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the primary source and you’re not just relying on the summary for important details.
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One thing I like to have AI do as well, something I got from,
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Christian who was a guest on this podcast back when I had guests, is have it come
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up with questions based on the calls. And here’s the exact prompt Christian gives
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listeners. I will put this in the show notes in the description as well.
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It goes like this. I want you to pose to me three extremely precise, very hard hitting
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questions, all of which are independent and have different coverage that if sufficiently
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answered, would yield some kind of transformative, genuinely novel, impactful insight.
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The thing that I added was, please make reference to the primary source material
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where appropriate in the context of the question.
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’cause I don’t trust ai.
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and I, I actually ran this this morning as I was putting the show together and it
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asked me a question that was so accurate, it physically hurt me. So,
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big fan of this.
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if you
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are thinking about your systems and you don’t know where to start,
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I have a really simple eight question quiz. It should take 60 seconds to help you
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figure out
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where to start and exactly how to start.
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You can find that over at streamlined fm slash quiz. But that’s it for this episode
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of the Friday wrap up. Thanks so much for listening, and until next time, I hope
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you find some space in your weekend.
